Interactive portrait
Fabián Oloarte beside a product interface on his iMac in his digital product-building workspace.

Primary professional pillar

Product thinking grounded in real users, operational context, and hands-on delivery.

Fabián builds early-stage digital products by moving between discovery, strategy, experience design, requirements, and AI-assisted implementation. Core151 and ParHub are the clearest evidence of that direction.

01 · Current product

Core151

Structured relationship journaling for the people who matter most.

The problem

Important context, follow-ups, and emotional continuity are easy to lose as relationships move through busy lives.

The product bet

A relationship-circle model can make memory and intentional contact part of a simple mobile-first practice.

Fabián’s roleFounder & Product Builder

Key work areas
  • Target users and product vision
  • Journeys and information architecture
  • Requirements, interaction flows, and roadmap
  • AI-assisted implementation, testing, and iteration

Current stageFunctional product in active development.

02 · Current product

ParHub

Tournament registration and local payments designed for Latin American disc golf.

The problem

English-only interfaces, foreign currency, PayPal dependence, and workflows designed around other markets create friction for players and tournament directors.

The product bet

Local payments and director-first administration can create a regional registration experience that fits how tournaments actually operate.

Fabián’s roleCo-Founder & Product Lead

Key work areas
  • Discovery and user journeys
  • Service blueprint and MVP scope
  • Registration, payments, and administration requirements
  • Pricing, roadmap, and regional go-to-market

Current stageProduct definition and development.

Product-building evidence

Selected experience behind the current products

Only the work that directly supports product definition, operating systems, AI-assisted workflows, or founder execution appears here.

  1. ParHub

    Co-Founder & Product Lead

    Leads discovery, user journeys, service blueprints, MVP definition and product strategy for a tournament-registration and local-payments platform designed around Latin American disc golf operations.

    • Product definition and development
    • Regional product and go-to-market planning
  2. Shaman Disc Golf

    Co-Founder · Product Strategy & Business Development

    Works across physical-product strategy, supplier coordination, business development, wholesale, partnerships and event operations in an early-stage company.

    • PDGA-approved discs and baskets
    • Directed the 2026 Mexican Disc Golf Championship
    • Planning the 2026 Cocoyoc A-tier
  3. Core151

    Founder & Product Builder

    Defined the vision, target users, relationship-circle model, journeys, information architecture, requirements, roadmap and UX, then built and deployed a functional product with AI-assisted development.

    • Functional product in active development
    • Direct product-management laboratory
  4. La Haus

    Organic Content Director

    Built a repeatable operating system, a new team and AI-assisted workflows, then transferred ownership cleanly after the company changed direction.

    • 10× Increase in organic interaction rate in six months
    • 50% Reduction in cost per lead
    • 3 months Time to build an operational team

How Fabián works

From operational context to a useful first system.

A concise method grounded in Core151 and ParHub rather than a generic capability matrix.

  1. 01

    Understand the user and the operation

    Core151 begins with relationship habits; ParHub begins with players, directors, payments, and tournament operations.

    Core151 · ParHub
  2. 02

    Frame the product problem

    Translate lived friction into a focused problem, a clear product thesis, and decisions that can be tested.

    Both products
  3. 03

    Build the smallest useful system

    Scope the journeys, information architecture, requirements, and operating model needed for a coherent first version.

    Core151 · ParHub
  4. 04

    Test, document, and iterate

    Use direct product work, feedback, and documented decisions to refine what should be built next.

    Core151 in active development

AI-assisted operating method

AI is part of the operating method, not the positioning shortcut.

AI supports implementation, exploration, documentation, and iteration while product judgment stays anchored in users and real operations.

  1. 01Structure product context
  2. 02Translate intent into implementation
  3. 03Test assumptions and document decisions
  4. 04Keep human judgment and users central

Product opportunities

Build the next useful product with Fabián.

Available for remote Product Management, AI Product, Product Operations, and early-stage product leadership conversations.